EDERRA in Retail: Drive Sales with a High‑Demand Functional Wellness Product
Proudly served inside some of the most respected and beloved organic grocers in San Diego County:
Jimbo's, Frazier Farms, Ramona Family Naturals Market, Cardiff Seaside Market and More... Where customers are buying EMPWR+ is both on the shelves and inside freshly crafted functional foods and beverages.
EMPWR+ is already moving off shelves in these organic grocers — now you can bring it to your customers too.
Jimbo's Chain Partnership
Where EMPWR+ is Already Winning
Traditional Retail
- EMPWR+ jars featured in the Wellness Departments
- Starter Kits on display with premium POS racks
Cognitive Juices and Smoothies
- For the first time, a superfood brand is present both on the shelves and inside the food of a grocer store:
- Cognitive juices and functional smoothies made with EMPWR+, Longevity Dressing coming soon.
Cardiff Seaside Market
A Community Favorite
Traditional Retail
- Customers can now find EMPWR+ on the shelves
- Premium Starter Kits to appeal to first-time customers, luxury jars for returning.
Longevity Dressings
- Executive chef at Cardiff Seaside Market, Chef Felipe takes their dressings to the next level with EMPWR+.
- He developed a Cognitive Pesto Dressing and a Longevity Lemon Vinaigrette, pioneering the future of functional dressings.
Other Retail Partnerships, Frazier Farms, Ramona Family Naturals, Harvest Market, Uncle Anthony's, and More...
You can find EMPWR+ at over 15 retailers in San Diego, and we're quickly expanding to more
Beyond the Shelf – Cognitive Functional Dining Experiences
At Ederra, we’re elevating menus across San Diego County by teaming up with local restaurants, juice bars, cafés, and grocers to integrate EMPWR+ into thoughtfully crafted functional foods and beverages. From cognitive‑boosting smoothies and nutrient‑forward entrées to functional dressings and longevity beverages, our collaborations bring intentional nourishment straight to your plate and glass — helping communities experience the power of functional nutrition in every meal. Stay tuned for more curated partnerships and seasonal offerings.
Consumers discovering EMPWR+ through in‑store experiences are more likely to purchase retail jars for at‑home use.
Why EMPWR+ Sells in Retail
- Functional superfood with verified benefits customers seek — energy, focus, cognitive health, and longevity support.
- Farm‑to‑body transparency appeals to clean‑label, conscious consumers.
- Dual presence: shelf product + experience product (juices, smoothies, dressings) drives additional spend per customer.
- Local brand story that resonates with community‑focused markets.
Retail partners consistently report strong sell‑through when EMPWR+ is merchandised with wellness routines and functional food experiences.
In-Store Demos: Let Customers Experience EMPWR+
At EDERRA, we help your customers experience benefits firsthand. Our in-store demo program allows shoppers to taste EMPWR+ in smoothies, juices, or functional recipes, giving them a hands-on introduction to its flavor, versatility, and cognitive-boosting benefits.
Why retailers love demos:
- Increases customer engagement and dwell time in-store
- Boosts trial and purchase rates
- Drives repeat sales as customers take home jars or starter kits
What we provide:
- Full demo setup and product samples
- Branded signage and educational materials
- Staff training or on-site support if needed
- Pre-planned recipes to highlight EMPWR+ in functional meals or beverages
The Science Behind EDERRA
At EDERRA, our team is made up of some of the brightest minds dedicated to improving quality of life and longevity for our customers.
Dr. Rahul Mehta
Dr. Haeri Roh-Schmidt
The Vision Driving the Movement
From Corporate Creative to Farmer to Wellness Pioneer: The Journey Behind EDERRA
I am Vladi, Founder of EDERRA.
Driven by a personal health challenge, I founded EDERRA after being diagnosed with non-alcoholic fatty liver disease. When my doctor advised me to incorporate broccoli microgreens into my diet, I began a journey that would change my life. Leaving behind my role as Chief Creative Officer in the corporate world, I immersed myself in the study of microgreens, eventually opening a small farm dedicated to their cultivation.
Drawing from my Italian roots, where good food and wellness have always been a way of life, I knew that the key to true health lies in daily routine, exercise, and quality nutrition. Teaming up with local farmers, biochemists, and experts, I created EMPWR+—a functional superfood supplement that embodies the farm-to-body philosophy.
At EDERRA, we’re not just promoting a product; we’re fostering a lifestyle of transparency, wellness, and mindful living. My mission is to inspire others to take charge of their health, just as I did, by integrating natural, nutrient-rich foods into their daily routines.