Welcome to EDERRA Education: Your Supporting Guide to Selling EMPWR+
Discover EMPWR+ -- the functional longevity superfood your audience will actually want to buy.
Our flagship product combines fresh broccoli microgreens, broccoli sprouts, and Lion’s Mane mushrooms into the first farm-to-body cognitive superfood, giving you a unique, science-backed product that stands out from typical supplements and converts naturally with wellness audiences.
What is EMPWR+?
EMPWR+ is packed with broccoli microgreens and broccoli sprouts for detoxification, antioxidant protection, and inflammation support, paired with Lion's Mane for sharper focus, memory, cognitive health, and longevity support.
EMPWR+ is designed to deliver targeted health benefits:
- Broccoli Microgreens/Sprouts: Packed with sulforaphane, they activate your body’s NRF2 pathway for detoxification, antioxidant support, and reduced inflammation.
- Lion’s Mane Mushrooms: Provide erinacines and beta-glucans to boost focus, memory, and cognitive health.
- Real Results: Customer surveys show 95% of users report more energy and 90% experience sharper focus after 40 days.
How to Introduce EMPWR+ to Your Audience
One of the strongest ways to position EMPWR+ is through its farm-to-body story — a concept that resonates strongly with wellness audiences.
EMPWR+ is made from fresh broccoli microgreens and sprouts grown in San Diego County and freeze dried the same day to preserve powerful nutrients like sulforaphane. This gives you a powerful differentiation from typical greens powders that sit in warehouses for months.
EMPWR+ Offers You Can Promote
We offer three high-conversion product options so you can match different types of buyers in your audience:
EMPWR+ Jar (Core Offer)
Our 30-day supply of EMPWR+ packaged in a premium European biophotonic glass jar designed to protect nutrient potency and reinforce the premium longevity positioning. Best for daily longevity users, wellness enthusiasts
EMPWR+ Starter Kit (Higher Conversion Offer)
Our best product for first-time buyers. Includes EMPWR+ plus a stainless steel frother in a premium gift box, making it perfect for new customers starting their longevity routine. Best for first-time buyers, gift purchases, influencer promotions.
EMPWR+ Refill Pouch (Continued Purchases)
Our same 30-day supply of EMPWR+, packaged in a pouch to refill the jar. Best for repeat purchases, subscription customers, no frills customers.
Farm-to-Body: A Story That Helps You Sell
The EMPWR+ farm-to-body approach gives you a powerful transparency story your audience can trust. We openly share where our ingredients come from, how they are grown, and how they are processed — something most supplement brands cannot do.
This gives you an authentic narrative to educate your audience while promoting a product that stands apart from generic greens powders.
See our Home Page for more information about the farms and process.
Turn EMPWR+ Into a Complete Wellness Story
Promoting EDERRA goes beyond powder, when your audience gets EMPWR+, they also get access to a curated wellness ecosystem. They can get superfood recipes from San Diego chefs, behind-the-scenes stories from our partner farmers, insights and tips from certified wellness coaches to inspire and empower them to live their healthiest life.
Your EDERRA Creator Toolkit
We want to focus on creating a story around the product, instead of a sale. We've found this to be the most successful strategy for affiliates to sell EMPWR+. Here is everything you need to tell the EDERRA story and convert your audience.
The Doctor’s Take: Turn Expertise Into Conversions
Use these clips to:
- Add authority to your posts or reels
- Explain ingredient benefits without writing your own copy
- Position EMPWR+ as a science-backed, premium longevity product
- Increase audience confidence for higher conversions.
Pro tip for creators: Share the clips with your own commentary — your audience sees both your recommendation and expert validation.
The Power and Benefits of Broccoli Sprout | DR. MANDELL
Broccoli microgreens are a true superfood, packed with up to 40 times the nutrients of mature broccoli, including sulforaphane—a potent compound known for its detoxifying, anti-inflammatory, and longevity benefits. Watch Dr. Mandell (8M+ YouTube followers) break down the science behind broccoli sprouts and why they’re a game-changer for your health.
The Powerful Benefits of Broccoli Sprouts – Backed by Science | Dr. Rhonda Patrick PhD
Benefits of broccoli sprouts are linked to sulforaphane, a powerful compound found in broccoli sprouts that supports detoxification, reduces inflammation, and enhances cellular protection.
More Research Findings by Dr. Rhonda Patrick PhD
Dr. Rhonda Patrick, PhD, has also shared research about the potent anti-inflammatory and detoxifying effects of sulforaphane—a powerful compound found in broccoli sprouts.
Unlocking the Power of Lion’s Mane – Dr. Jessica Explains
Lion’s Mane mushroom isn’t just a superfood—it’s a powerful adaptogen that helps the body adapt to stress, enhance focus, and support long-term brain health. According to Dr. Jessica, this incredible mushroom has been used for centuries to boost cognitive function, support nerve regeneration, and promote overall well-being.
Watch Dr. Jessica’s insights on how this functional mushroom can elevate your health!
From Corporate Creative to Farmer to Wellness Pioneer: The Journey Behind EDERRA
I am Vladi, Founder of EDERRA.
Driven by a personal health challenge, I founded EDERRA after being diagnosed with non-alcoholic fatty liver disease. When my doctor advised me to incorporate broccoli microgreens into my diet, I began a journey that would change my life. Leaving behind my role as Chief Creative Officer in the corporate world, I immersed myself in the study of microgreens, eventually opening a small farm dedicated to their cultivation.
At EDERRA, we’re not just promoting a product; we’re fostering a lifestyle of transparency, wellness, and mindful living. My mission is to inspire others to take charge of their health, just as I did, by integrating natural, nutrient-rich foods into their daily routines.
Why This Matters:
When you share my journey, you’re not just promoting a supplement — you’re telling a real, relatable story that builds trust with your audience.
Trust drives sales, and this narrative gives creators a ready-made authenticity hook that converts.
How to use Empwr+
Incorporating wellness into your daily routine has never been easier. We have a dedicated page to share with your customers when they want to know more about how to use EMPWR+
Functional Dining Experience: The Easiest Way to Promote EMPWR+
A functional dining experience with EMPWR+ is about seamlessly integrating our farm-to-body functional superfood green powder into your meals or daily routine to enhance both nutrition and enjoyment, while leveraging its science-backed benefits for energy, focus, and overall wellness. For in depth education about Functional Dining Check Out Our Page.
Show your audience how you add EMPWR+ to a smoothie, matcha, or salad — every post becomes an exciting opportunity to educate, inspire, and drive sales without a hard sell.
EMPWR+: Effortless Wellness Your Audience Will Love
Incorporating wellness into your daily routine has never been easier. EMPWR+ is designed for seamless integration into any lifestyle—just scoop, mix, and enjoy. Whether blended into a morning smoothie, stirred into a fresh juice, or sprinkled over a salad, its mild, earthy taste complements any meal without overpowering flavors.
The simplicity of EMPWR+ makes it easy to showcase in lifestyle content — morning routines, smoothies, or functional meals — helping you educate, inspire, and convert your audience naturally.
Testimonials
Real people. Real results. These are the stories behind EMPWR+—a supplement that actually delivers. We highly recommend to share those video with your customers